Zmrzlinář 

One of our first challenges started at the beginning of 2016. How to market a new ice cream parlour in Vinohrady and bring it to the attention of the general public with a limited budget, especially when you’re opening in February?

Visuals for particular campaigns

Visuals for particular campaigns

Key visuals for digital use

The foundation was to create a clearly memorable visual identity, create a website, manage social networks, create press kits and launch PR communications involving media editors and selected influencers. There were also events that required a limited street closure due to the number of participants.

During the two years of cooperation we managed to create a term for the Vinohrady Zmrzlinář, whose accounts on Facebook and Instagram were observed by more than 7000 fans.